CICLOPE LATINO WRAP-UP
This time last week we were in São Paulo, kicking off CICLOPE Latino where the 2025 Winners benchmarking excellence across the Latin-American region were named.
In the Awards held at MIS, the Grand Prix went to Papota for CA7TRIEL & Paco Amoroso, directed by Martín Piroyansky and produced by Rebolucion & About, and the recipients of this year’s Special Awards were:
- Director(s) of the Year: Martín Piroyansky, (Rebolucion) Kid Burro, (MyMama Entertainment) and Nico Pérez Veiga (Primo)
- Production Company of the Year: LANDIA
- Agency of the Year: GUT
- Brand of the Year: O Boticário
To reflect on the 10th edition of bringing together everyone across the region, from major players to emerging talent, we asked this year’s Jury Presidents for their thoughts on the power of valuing craft:
“An Award celebrating excellence in craft is vital for our industry [and] for brands and clients to understand how important craft is. The CICLOPE Latino chapter is important for a number of reasons, the most relevant one, in my humble opinion, is to embrace and elevate Latin America’s craft and creative industries’ ingenuity, and to recognize the region’s worldclass talent across the board.”
– Pedro Prado, ECD at TBWA\Media Arts Lab
Congratulations again to this year’s Winners, and thanks to all who joined us and made it a wonderful celebration. Check out the highlights from São Paulo below.
