Pablo
Vitale
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company
Monks
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position
SVP ECD
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website
about the jury
As SVP ECD at Monks, Pablo Vitale leads the Content Center of Excellence, shaping campaigns for regional clients like Netflix, Mercado Libre, and other brands that live in culture, not just in media plans. With 15+ years in the industry, his craft fuses entertainment, social formats, and data-driven storytelling to turn conversations into impact. His work has earned top honors and continued recognition in recent years, including multiple wins at Cannes Lions, Clio Entertainment, LIA, Effie, the Gerety Awards, and El Ojo de Iberoamérica, among others. A true believer in Latin resilience and global craft, Pablo brings a creative lens built on curiosity, collaboration, and a refusal to play it safe.