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about the jury

Fernanda Gomes started her career working at the production company 5.6 Filmes as an Executive Production Assistant, and had the opportunity to live and learn from big names in advertising, such as Wellington Amaral.

After that, she spent 8 years at House Agency Avanti – for C&A, where she worked with Sebastian, the first black boy in Brazilian advertising, and Gisele Bündchen, reinforcing the leadership of the Dutch retailer at the time. She has worked with many agencies of relevant importance in the advertising market such as AfricaAlmapBBDOF/BizFCBGaleriaGUT, JWT, PublicisTalent MarcelVMLY&R, WMcCann, among others, producing films for the most innovative brands in the world of creativity, such as Mercado Livre, Itaú, Gatorade, Nike, Ford, Jeep, GM, Brahma, Pepsico, Deezer, Renault, Fiat and Amazon.

Later, she spent 7 years at Saigon Filmes as Head of Sales, where she won several awards in the main advertising festivals in Brazil and in the world: CannesClioD&AD, Professionals of the YearEl OjoCICLOPE, etc.

Now, she has returned to Primo Content where she had previously worked between 2013 and 2015. Since 2023, she took on the role of Managing Director in the Brazilian office, at the invitation of Nico Pérez Veiga, one of the company’s founders and worldly renowned director.